Don’t’ Just Sit On The Sidelines and Watch Facebook Live!
Take Action and Become a Facebook Live Creator.
When you take action and join in using live stream broadcasting you begin to gain online influence, grow your list and increase your business if you choose to jump in as an early adopter and join what Joel Comm calls the Livestream Revolution. It’s a game changer and it’s not too late to join, if you hop on NOW. With over 1 in 5 Facebook videos being a Live broadcast, you can share your thoughts and experiences with your friends, customers and clients plus attract new people whom you have never met before.
Facebook live is a great tool for marketing and live training sessions online. You can be an early adopter by jumping aboard the live broadcasting movement now and save a lot of money on paid tools, if you take the time to learn some of the basics.
FB Live Has The Human Connection Element
A great way to stand out is to be real and authentic. In today’s fast paced world where we are showing up less to live in person events, Facebook Live gives you the opportunity to have a real-time conversation with customers and prospects. Live video gives your audience the opportunity to ask questions and interact with you in real time.
Live stream media is the next best thing to being there in person face to face. Your audience can interact with you in real time and they can decide on the spot to connect with you and to begin the know like and trust process that a picture or text just can’t convey.
Don’t let your budget get in the way of using live streams to get your voice out there.
The reason this social media platform is a game changer, is the fact that all you need is a smartphone, a strong internet or cellular connection and the ability to push a button. Boom! You are live to who ever tunes in. The third party applications being developed makes if easier for small businesses and online entrepreneurs to get great looking content for every budget.
Why Consider Facebook Live In Your Marketing Plan
- When you go live you get 10 times engagement than regular videos uploaded and shared on FB
- You can start with a tiny list and grow your list quickly
- Grow influence and authority quickly online
- Leads to more sales
- Repurpose content
Show Up Consistently And Get Noticed!
Facebook Live changes the game for course and content creators.It’s becoming a necessary method for high quality online courses and membership communities
- Consistently SHOW UP
- Provides Accountability, Motivation and Direct Learning
- Show Compassion, Encourage and Inspire,
- Generate Enthusiasm and instill Curiosity
TIRED OF SEARCHING FOR MORE CLIENTS?
Facebook Live is the easiest and quickest way to get closer to your audience.It’s the next best thing to being there and it’s free publicity. With over 1.7 Billion active users monthly, trust me when I tell you that FB Live is one of the best way to reach your ideal audience, especially if you are just starting out..
WANT TO GET IN FRONT OF MORE POTENTIAL CLIENTS OR STUDENTS?
So many ways to Show Up with FBLive!Question and Answer, Interviews, Product Launches, Tech Tips, Cooking Demonstrations, Craft Demos, Breaking News in your industry, these are just a few ways to use Facebook Live Broadcasting tool.
WANT MORE INTERACTION AND ENGAGEMENT WITH YOUR AUDIENCE?
Show up consistently on Facebook live. Live broadcasting gives the chance for more engagement and the chance to build Know like trust and build relationships that leads to more sales.
So What’s Holding You Back?
The top 3 reasons why you may not be using this feature yet.
- You lack the technical skills to go live from your smartphone or desktop/laptop.
- Fear of being in front of a camera
- You don’t know what to say or how to say it
Yes, I Know There Are Other Places To Show Up Live Besides Facebook but…
Put your Shiny Object Syndrome aside and learn one platform well! Don’t get confused by all the other options. Just pick the one where your ideal clients and students hangout and get started. You can add more later once you get one platform going consistently.
Why Choose Facebook Live To Promote Your Course, Project or Business?
FaceBook Live is the MISSING LINK TO COURSE CREATION AND HERE’S WHY….-interaction and engagement is a part of the learning process. Adults want socialization along with learning something new. Your clients get to know like and trust you and become your clients for life and will spread the message in social media for you…
- Talk To Your Audience –
- warm them up, give them a taste of your course or program live
- Answer FAQs
- Engage in your group
- Tease a sneak peak
- new course, product unboxing a new gadget
- Behind the scenes look..
- organic gardening take them to your garden and plant a veg…. how to grow tower garden
- promote an upcoming event – live or online
- AND THIS IS JUST A TASTE OF WHAT CAN BE DONE!
Not Sure If Live Broadcasting Is For You?
- Live broadcasting is so much more than TV on Social Media – new form of communication
- Don’t Let your Camera Shy overrides the benefit to your business – builds know like and trust the quickest of any other media out there today!
- Overtime you gain confidence by becoming familiar with the technology and talking into a camera that doesn’t talk back.. that is why I suggest interviews as a way to break the ice.
- Don’t have the time.. if organized efficiently, it actually saves you a lot of social media promotion time
Beginners Guide: 5 Steps To Get Started Using FB Live Consistently in Your Business
STEP 1: Decide To Go Live on Facebook Weekly
Consistency is the key to success in leveraging Facebook Live for your business. Make a decision to go live weekly for the next 90 days/ 12 weeks. Decide on a day and time that you can schedule out on your calendar every week for 20-30 minutes. And stay with it.
STEP 2: Publicize your weekly Facebook Live on Facebook, Social Media and to your existing email list
[even if you have just a few on the list]
Create a weekly schedule to let your fans know when you are going live, so that you can start to create a following each week. Go Live from your business page and share it out into your groups that you manage.
STEP 3: Create a Content Plan for the next 12 weeks
Make a list of 12 topics on the subject that you are promoting in your courses, business or programs. Plan it out in an editorial calendar and each week create 3 – 5 tips for each topic. Write out your outline and go live for 20 – 30 minutes
STEP 4: Go Live and Deliver Your Content With A Call To Action For Each Broadcast
Go live either from your smartphone, tablet or desktop/laptop computer on Facebook, ideally from your business page. Deliver your content with passion and excitement, even if you are the only one on the broadcast. Act as if you are talking to an audience, because you are going to have people listening to the replay. Invite viewers both live with you and on the replay to invite their friends and colleagues that think might be interested in your content. Make sure to have a Call To Action during each broadcast. It could be as simple as like my page, check to be notified next time you go live.
STEP 5: Actions To Take After Each Broadcast
Once the broadcast is done, your work is not! Go back to the broadcast and put the link to your call to action in the post. Comment to all who showed up and repurpose by sharing your FB Live post out to your groups and anywhere that is appropriate to share, place it on your social media channels.
ARE YOU A FACEBOOK LIVE NEWBIE?
READY TO GET STARTED BUT NEED SOME TECH HELP GOING LIVE?